The Bruce Russell Memorial Coaches Award has been established by the WMBA to recognize Bruce Russell's outstanding commitment to his role as a basketball coach and enthusiasm for the philosophy of the league. Bruce passed away as a result of cancer in April 2001 after his second season of coaching in the WMBA. Bruce had a tremendous passion for the game of basketball. He played the game for over 20 years, first at a high school level for St. Paul's and Dakota and annually in the Greater Winnipeg Men's basketball League. A very good player in his own right, Bruce's true calling was coaching.
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