The annual event looks to raise funds and awareness for breast cancer research by partnering with women's university basketball programs across the country.
This weekend's contests at the HLC will see donation boxes located throughout the facility and a portion of the night's 50/50 proceeds will go to the Canadian Breast Cancer Foundation.
"It's a great opportunity for us to use our platform and voices to help raise awareness and money for a great cause, plus it's a great way for our student-athletes and staff to recognize those around us that have been affected by this terrible disease," says Bobcats coach Novell Thomas.
"Almost everyone knows someone or has a family member that has been hurt by cancer, and our those in our program are no different, so we are proud to support such a great initiative," Thomas adds.
The Shoot for the Cure campaign has proven an overwhelming success since it was launched in the fall of 2007, with over $1.25 million in donations to date.
This year marks the seventh straight year the Bobcats have participated.
U SPORTS schools raise money through regular season games and other special events. A cheque will be presented to CCS – which merged with the Canadian Breast Cancer Foundation (CBCF) in February 2017 – during the gold medal game of the 2019 U SPORTS Women's Basketball Final 8, hosted by Ryerson University.
The fundraising initiative was the brainchild of Rod Gilpin, the long-time bench boss of the Bishop's women's program, now in his 11th season as head coach of the Gaiters' men.