Basketball Manitoba and Victory Vault Sweepstakes have announced a new fundraising initiative to support amateur athletes and help address the rising cost of participation in basketball in Manitoba.

Launching in Manitoba on April 15, 2026, the Victory Vault Sweepstakes will offer Manitobans weekly chances to win cash prizes while directing ticket proceeds toward initiatives supporting young athletes and amateur sport organizations across the province.

The new initiative comes at a time when the cost of sport continues to be a growing barrier for many families. According to the 2024 Jumpstart State of Play Youth Report, 47 percent of people identified cost as the number one reason they do not participate in sport, making affordability the single largest barrier to play in Canada. Families are increasingly facing annual sport expenses that can range from hundreds to thousands of dollars per child, particularly in competitive programs.

Victory Vault Sweepstakes has been designed to help ease that burden by creating a new revenue stream for Manitoba’s Provincial Sport Organizations and their affiliated clubs. By generating additional funding, the program aims to help offset costs that might otherwise be passed on to athletes and their families, contributing to a more accessible and inclusive sport system across Manitoba.

Each week, participants can purchase sweepstakes tickets for a chance to win cash prizes. As part of the process, purchasers will be able to choose a participating Provincial Sport Organization (such as Basketball Manitoba) to support, so that every ticket sold directly benefits amateur sport in communities throughout Manitoba.

The initiative is being administered by Ascend Fundraising Solutions and is being launched in partnership with participating Manitoba Provincial Sport Organizations, including Athletics Manitoba, Baseball Manitoba, Basketball Manitoba, the Manitoba High Schools Athletic Association, Manitoba Horse Council, Racquetball Manitoba, Sport Manitoba, and others.

Ascend Fundraising Solutions is a leader in digital fundraising, having helped raise more than $2 billion through its platform and strategy. The organization works with more than 800 charitable organizations worldwide, supporting fundraising campaigns ranging from professional sports 50/50 draws to hospital foundation lotteries and community-based initiatives.

For more information or to purchase sweepstakes tickets beginning April 15, visit...


http://mb.victoryvault.ca


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